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Nikki Deskovich

Executive Coach

As an executive coach and leadership advisor, Nikki Deskovich works with senior leaders stepping into bigger roles, with a broader scope, and more complexity, often in industrial and operationally demanding environments. Her clients are accomplished leaders who have earned their seat, but know the next level requires something more than technical strength alone.

Service: Custom brand + website development + PPT + Workbook




“I first had the opportunity to work with Larissa from Ravel Brands during my corporate career, so I had already seen firsthand the quality of her work, her talent for visual storytelling, and how easy she is to work with. She has a gift for taking complex ideas and making them meaningful and clear visually. When I left corporate life to work for myself, I knew immediately that I wanted Larissa to create my brand and website. She asked thoughtful questions, listened closely, and somehow translated what I was trying to express into a visual identity that really feels like me. I’m so glad I’ve been able to continue our partnership.”

— Nikki Deskovich
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Where we began

Nikki was my manager at the major corporation we both worked at, we easily became friends. When she announced her retirement, I knew I would miss her, but when she told me she was starting her own thing I was excited for her, and happy to do her business branding!

The logo design

I cannot lie, I struggled with this one! I wanted it to be great and overthought it so much that the first few rounds were just not “it”. I sketched well over 100 ideas before I got the “that’s it!” moment. Nikki agrees that her logo suits her and her industry well.





The color palette

We started with a different color palette years ago and just reworked it in 2026 to what you see here.

The web design

Usually, clients come to me for a wild, disruptive look that you won’t find on other websites.

But for this brand, we needed to find a way to relate to the target audience (corporations, executives and senior leaders) while standing out in a sea of executive coaches whose branding is typically quite bland.

To accomplish this, I utilized a palette of 50% white space, and brought the fun through pops of the brand colors and soft, animated “swooshes” throughout.

VISIT THE COMPANY WEBSITE

In addition to the website, I also designed her PPT template, letterhead template, and workbook template.